LEADERSHIP COACHING & STRATEGIC PLANNING

Strength is forged,
not found.

Maxwell Leadership-certified coaching and Traction-based strategic planning for leaders and the organizations they’re building.

Book a free discovery call
See how it works

Closing the gap between vision and execution.

The Leadership Forge helps growing organizations turn a clear vision into disciplined daily execution—by developing the leader and installing the system the business runs on.

THE REAL BOTTLENECK

Vision was never the hard part.

Most leaders don’t get stuck for lack of vision. They get stuck in the gap between where they want to go and the daily work of getting there. Priorities compete. Teams drift. Momentum stalls—not because you don’t care, but because you’re carrying everything that matters at once.

That gap is where good organizations plateau. It’s also exactly where the right outside partner changes everything.

Most coaches develop the leader.

Most consultants install the system.

Forge does both.

01 — Forge the Leader

Become the leader your vision needs.

Through Maxwell Leadership–certified coaching, training, and speaking, we develop the character, clarity, and influence that real leadership requires.

02 — Forge the System

Build the engine that scales it.

Using the EOS/Traction operating model, we install the vision, accountability, and rhythm that turn good intentions into measurable results.

Built for leaders ready to move.

Growing businesses

Owners and teams ready to scale without the chaos.

Leadership teams

Groups that need shared vision, real accountability, and a rhythm that works.

Executives

Leaders stepping into what’s next—and wanting to do it well.

Three lenses most coaches don’t have.

Leadership that holds up locally, and travels globally.

M.Div.

The meaning and character at the core of leadership.

M.A. Intercultural Leadership

Leading across cultures, contexts, and complexity.

M.B.A.

Real business fluency—strategy, operations, results.

More about my background →

Testimonials

  • “Jon exemplifies natural leadership qualities. Jon’s keen intuition and insight provides a perspective often overlooked. Jon’s interpersonal gifts allow him to build instant trust and respect with individuals at all levels.”

    — Matt Thiele, Board Treasurer

  • “Jon is a courageous and principled leader, who maintains sensitivity toward those who work with him. His interpersonal skills allow him to easily develop trusted relationships with others. Jon trained my nonprofit in Gino Wickman’s Traction model of business management. Jon has also assisted my nonprofit in transitioning a new executive director into his role.”

    —James Aderman, Executive Director

  • “Jon’s leadership skills emphasized the ability to delegate responsibility, communicate effectively, and inspire the team. His active listening skills and strong communication helped lead our team to meeting and exceeding goals. Jon was a mentor for all of us.”

    —Tom Medema, Board Chairman

Ready to forge what’s next?

Let’s talk about where you’re headed—and what’s standing in the way. The first conversation is free.

Book a free discovery call